• The influencer landscape is fiercely competitive and fast-moving, with new talent, trends and platforms emerging continuously, vying for the attention of the 70% of consumers who spend more than an hour a day enjoying social content.
  • In this crowded world, brand recall is a huge challenge. Half of brand managers say they worry about recall, while the same proportion of consumers struggle to remember the brand involved within minutes of seeing a post.
  • We use of behavioural levers to increase the effectiveness of our influencer content across various key metrics.
  • We work with human nature and social algorithms, not against them, to boost recall, engagement and behaviour change for our clients.

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